Mark Fast, the Canadian wunderkind knits designer who made a splash at London Fashion Week for using size 14 models, has been shortlisted for the Swarovski Emerging Talent Award for Ready to Wear.  Every year, the British Fashion Council recognizes an influential and directional designer who is emerging as an influential force in British Fashion.  Previous winners include Stella McCartney, Giles Deacon, Louise Goldin, and Antonio Berardi

Mark designs by hand on a domestic knitting machine. His work is formed onto the body as he knits, and he has devised innovative stitching techniques, blending lycra with viscose, angora or wool. He is inspired by the endless possibilities of lycra yarns, sculpting areas of tension and areas of volume over the body. Mark’s fascination with the cinema drives his creative process as he channels the energy of the characters who inspire him into his knits. Obsessed with texture, Mark’s most recent work explores the relationship of garments to the wearers body.

To draw focus to the draping, density and volume of the dresses as they relate to women’s bodies and to challenge traditional notions of fit and idealized body shape, Mark bucked tradition and used size 14 models in his SS10 runway show, causing an uproar at London Fashion Week.   To qurote Mark from a recent interview in Sunday Times Style, “Knits have a more intimate relationship with the wearer than tailoring or corsetry. The garment takes on the shape of the person inside it, and the finished look is always a collaboration between the two.”

Mark Fast will be available starting December at Curve LA and NY.

Life uninterrupted…..

Adriane x

Curve is excited to introduce IRO, a casual and bohemian, yet sexy collection of Parisian streetwear.  Owners and brothers, Laurent and Arik Bitton utilized their background in the music industry while running the family’s fashion business, and in 2002 decided to launch their own line. Already a huge success in its native France, IRO pieces are crafted with particular attention to pattern, texture, and detail to embody the fresh and feminine spirit of modern young women.  We just got in edgy, rock glam pieces like foldover raw silk pants and shorts, thin and slouchy cotton tees with knotted shoulders, acidwashed denim jackets and vests à la 1987, and low suede paperbag boots that give a rocker edge to any look.  Come to Curve in Los Angeles, New York and Miami to witness the new wave of French style for yourself -

Adriane x

Michelle Mason is the hottest new addition to the Curve Soleil stable of designers. Mason, a former model, began her career in design by working for Richard Tyler. In 1996 she presented her first solo effort – a shoe line called Michelle Mason; a couture line under the same name soon followed. Her contemporary line, Mason by Michelle Mason, was launched in 2003 and quickly became a favorite of celebrities and civilians alike. Mason, who is based in LA, is known for producing youthful styles with a tailored fit. Among the best selling staples of the line are the light-weight jersey dresses and feminine suit-inspired pieces. Below are a few images of pieces from the line that are currently available.

This cashmere blend sweater is perfect to wrap yourself in during a rainy summer afternoon or wear as a tunic with jeans. Also available in black.

This long cardigan is great compliment to a little sundress or can belted and worn with a tank for a more sophisticated effect. Also available in grey and black.

- Alex Gordon

The ULTIMATE in layering…..

Relaxed Chic for Fall

yummy layery beauteousness

Yes!! The first delivery of the seasonnnnnnnn……

Richard Sorger has been in Fashion for almost 20 years.  In addition to beading beautiful pieces, he also teaches fashion in London at Middlesex University and co-authored a book called “The Fundamentals of Fashion”, a must-read for anyone even remotely interested in fashion -

The pieces have just hit the floor and are out of control!!  This season features a wood grain beading that looks like the cross section of a log, in spotted black& white sequins on black silk, antiqued gold on nude silk (shown above), and black on black.  Plus, all the beading that Richard does for us is exclusive to Curve so you can’t get them anywhere else -

SS09 can’t come soon enough -

Ax

We have confirmed shipments to be en route to the New York/Los Angeles stores from the following Spring collections:

• Isabel Marant
• Preen
• Richard Sorger
• Alessandro Dell’Acqua
• Vivienne Westwood

To be the first to know when merchandise arrives, send an e-mail to facebook@shopcurve.com to join the mailing list, and we’ll send you pictures of pieces fresh from the box********

Ax